Issue 67 · December 31, 2024

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The B-Mail

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Issue #67

We know what you're thinking... The B-Mail on a Tuesday? On New Years Eve? On new issue day?! Maybe it's a sign we're tightening up the B-Mail ship (#resolutions), maybe we're worried about a Y2K5 bug, maybe we're off tomorrow, maybe it's Maybelline. Not all answers need questions, folks. One thing we know for sure is we're getting 2025 before we got GTA6, but as soon as we clean our office, unload the Vandit, hire more people, figure out how to ship faster, get more inventory, make navigating our website easier, add more benefits to the Membership, and make content for Instagram outside of campaigns, it's absolutely over for y'all. (This is all happening and it's gonna be a helluva year.) Thank you for all the love and support in 2024. We appreciate you gang.

We've got a special end-of-the-year edition of the B-Mail for you: A letter from our heart to yours, learnings, the EOY survey, BTS photos from the vault, and a lil' UGC contest for good measure.

AN END OF THE YEAR LETTER FROM US TO YOU

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AN END OF THE YEAR LETTER FROM US TO YOU

Resolutions, in/out lists, affirmations, self-evaluations, existential crises—there's no right or wrong way to reflect, plan, and proceed into the New Year. Well maybe there is, but we're going to pretend there isn't for the purpose of this B-Mail. Best we can do is this letter we just wrote with our morning coffee on the eve of 2025. We hope it finds you well and then makes you want to go for a little jog around the neighborhood.

READ LETTER
THE GOALS WE MISSED & THE REASONS WHY

02

THE GOALS WE MISSED & THE REASONS WHY

An old wise smol green man once said, "the greatest teacher, failure is." Statistics show those who root-cause why they missed their goals the first time around are 700% more likely to achieve them on the second go. We just made that up, but it sounds true, and that's all that matters in this game of lyf. We reached out to some close friends to learn what goals they missed out on in '24 and why.

REFLECTIONS
SURVEY SAYS: THE DEFINITIVE END OF YEAR BANDIT SURVEY

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SURVEY SAYS: THE DEFINITIVE END OF YEAR BANDIT SURVEY

Picture this: you're on your phone or computer, you're reading this very sentence in your head, you say to yourself, "Yeah, I've got 3 minutes to fill out this Bandit survey." Then boom: two weeks later you open our next B-Mail, you see the article "The Results of the Year End Survey." You say to yourself again, "Hey, I contributed to that. I'm such a valued member of the Bandit community." Life is good.

TAKE SURVEY
25 NEVER BEFORE SEEN PHOTOS FROM THE YEAR 2024

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25 NEVER BEFORE SEEN PHOTOS FROM THE YEAR 2024

They say a picture is worth a thousand words. So technically, this article is worth at least 25,000 words because we have videos in there too. We asked ChatGPT how many pages 25,000 words is and it's all "that depends on font-size and line breaks", like dog, give me answers not excuses.

2024 BTS
THE INAUGURAL END OF YEAR BANDIT PHOTO CONTEST

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THE INAUGURAL END OF YEAR BANDIT PHOTO CONTEST

Did you take (or were in) a photo featuring Bandit in the year 2024? Girl, do we have a contest for you. Photo pros, amateur shutterbugs, 0.5x selfie-takers: come one, come all. Submit your photo(s) for a chance to win a braaaand newwww car!!! Just kidding, the top three win some very generous Bandit gift cards... but you never know where this contest could go!

PHOTO CONTEST

The Relay

Why Marathon Running is Booming (WSJ). Culture Magazine's 10 most envy-inducing home interiors of the year. Pitchfork's 50 Best Albums of 2024. A trip for 2025? Check out the new Yellowstone Peaks Hotel for a minimalist vibes at the gates of the park. MIT investigates Running and the Science of Mental Toughness. Taste Atlas's 100 most legendary restaurants in the world (2 from NYC). The 8 worst technology failures of 2024. The NYT's best book covers of 2024.

What's Happenin'

  • Today: New Years Eve (don't forget)
  • Tomorrow: New Years Day (big if true)
  • 16-Weeks to Boston: Starts... now. Download our free marathon training app for a guaranteed PR or your money back.

Fall race szn
starts now

Download our 100% free half & full marathon training iOS app, The Program.